So Long Fat Cats

Three years ago we made a decision to get The Hallway B Corp certified. It took us 12 months and cost a lot of time and money. We made the investment because we wanted to run our business in a way that was good for the world we live in and the communities we share. B Corp gave us the framework to make those optimisations.

This week we launch a very special campaign - B Corp's first brand campaign in AU & NZ. This is the call to arms for other businesses to get involved, showing that there is a better way to do business. And yes, you can make money and be a good citizen!

It’s has been an incredible project to work on. It's a serious topic. But you don't always need to have serious conversations to communicate important messages. As you’ll see in the film!

Perhaps what we’re most proud of is the way this campaign has come about. 50+ local B Corps have come together to co-fund it, including Unilever, Danone, Koala® and Swisse Wellness (part of H&H Group). These collaborations have given the campaign a scale and opportunity for impact it could never have had otherwise.

You can out how to get involved at www.betterbusiness.works

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