SIMON LEE

Executive Creative Director

SIMON LEE

Executive Creative Director

Simon Lee is ECD and joint owner of The Hallway.

He began his advertising career at McCann Erickson in Paris. He moved to Sydney in 2003, joined leading independent direct agency Lavender and was rapidly promoted to Creative Director. In 5 years with the agency, Simon created successful campaigns for blue chip Australian brands including Westpac, The Australian Financial Review and Qantas Frequent Flyer.

Simon joined The Hallway in 2010. As the architect and leader of the agency’s creative offering he fuses his direct and mainstream experience with a passion for storytelling.

This passion fuelled the creation of Simon’s debut feature film - Dream Racer, a 93 minute documentary that he wrote, produced and directed. Dream Racer has been awarded at film festivals in Los Angeles, Barcelona, Madrid and New Delhi.

Consequently Simon now modestly boasts a cabinet of international awards spanning entertainment, media, PR, Direct, advertising and branded content.

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MAT RAWNSLEY

Strategy Director

MAT RAWNSLEY

Strategy Director

Mat started his career at DDB Sydney in the mail room, rising up through the media planning and buying ranks on the McDonald's account. After a couple of years in the Middle East, he joined Clemenger's brand new media offspring OMD Australia as Media Group Head on a range of blue chip alcohol, food and travel brands.

He then spent six years at Adelaide's kwp! as Media Director and Joint Director Of Ideas, before relocating to Sydney. Mat then joined The Monkeys as head of media and communications planning, winning the Media Federation of Australia Award's Grand Prix for the Boost Mobile 'Stay Living' campaign.

Most recently he was at OMD Australia again, as the strategic lead on accounts such as Tourism Australia, Qantas, TAB and Bacardi.

Mat is passionate about using data and technology to drive compelling creative and media ideas. He is also a husband and teller of dad jokes to two kids, a competition sprinter (though is usually recovering from an injury), and has been completely obsessed with music since he was a boy.

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JULES HALL

CEO

JULES HALL

CEO

Starting out as a management consultant for Accenture, Jules was one of the early believers in digital communications making the transition to one of London’s first digital agencies in 2000. After spending time as General Manager of NetX in Sydney, Jules founded The Hallway in 2007 to create an agency that he felt could be more relevant, more effective and more interesting.

Jules’ grounding in management consultancy influences his approach to communications bringing a commercial rigour and an openness to innovation. For three years Jules sat on the Board of the Account Planning Group in Australia and he was recognized as one of the industry’s rising stars in 2010, making AdNews’ list of ‘40 under 40’.

Outside of work Jules blames his sporting background for his competitive edge. In 1993 he represented Great Britain at the world rowing championships.

These days sailing has replaced rowing. He has competed in most of the world’s major ocean races including four Sydney-Hobarts.

Jules is an active member of the global Entrepreneurs’ Organisation (EO).

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HANNAH STURROCK

HEAD OF OPERATIONS

HANNAH STURROCK

HEAD OF OPERATIONS

Hannah has eighteen years experience in creative companies in both London and Sydney.

Starting out as a photography producer and model booker, she joined design bible Wallpaper* magazine in 2001.  Hannah later joined independent London agency Karmarama, working across Traffic, Art Buying and Print Production.

Moving to Sydney, she joined BMF as Head of Traffic, managing workflow for 4 years during the company’s growth from 80 to 220 people.

Hannah joined The Hallway in 2011, when the agency was only 10 strong, and has taken over the smooth running of the business focusing on our commercial and cultural health.

Hannah believes in hiring full-stack people – those who have an insatiable appetite for new ideas, best practices and ways to be more productive and happy.

Campaign Asia recently named Hannah as runner-up in their agency Talent Manager of the Year award.

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SIOBHAN COLEMAN

HEAD OF COPY

SIOBHAN COLEMAN

HEAD OF COPY

Siobhan specialises in strategic and creative copywriting, content creation and tone of voice. In other words, words.

Siobhan’s 13-year career spans three continents. Originally from New Zealand, Siobhan kicked off her career at independent agency Lavender in Sydney. Here she grew up on Westpac and discovered the power of data-driven marketing.

In 2009, Siobhan made the move to London and honed her skills at top digital agencies including AKQA and R/GA.

Siobhan then spent 18 months at Ogilvy & Mather in Bahrain (a small island next to Saudi Arabia). She was the lead creative on American Express until the Arab Spring moved her on.

As well as adapting to the heat, Siobhan’s other achievement involved rewriting the entire HSBC website for the region, helping shape its radically new tonality across personal, business and Islamic markets.

Fast forward five and a half years later, Siobhan is now a fully-fledged Melburnian and happily part of The Hallway’s entrepreneurial team.

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BRAD BENNETT

HEAD OF TECHNOLOGY

BRAD BENNETT

HEAD OF TECHNOLOGY

Brad has worked in digital for more than a dozen years, based in New York and Sydney.

Brad started his career in banking at JP Morgan. He worked at a start-up in Manhattan during the first dot com boom, and then moved to insurance consulting during the bust.

Seeing the emerging opportunities in social media, Brad moved to crisis communications in 2004, and then on to interactive marketing agencies.

Brad’s ambition is to create work that moves people and his work with clients like Google, AstraZeneca, Bupa, JCDecaux, Knauf, Tourism Queensland and InsuranceLine has utilised technology to effortlessly engage audiences, ensuring brand messages are received, understood and shared.

Outside the agency Brad runs Jiamini, a charity that provides educational resources for orphans in southern Tanzania.

He also rides, races and builds motorbikes, plays in bands and talks very fast.

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JAIME ROSS

HEAD OF FINANCE

JAIME ROSS

HEAD OF FINANCE

Jaime leads the finance team at The Hallway. Prior to joining The Hallway Jaime was the CFO for the Ogilvy Group (Ogilvy & Mather, OgilvyOne, Ogilvy Interactive, Redworks, Ogilvy CommonHealth, Ogilvy Action, Neo@Ogilvy, Ogilvy PR) across Latin America.

Prior to Ogilvy, Jaime was CFO of Cinemark in South America for 5 years, overseeing the finance function and the valuation in construction of new screens/theaters in the region.

He also worked for Diageo in the southern cone of South America (Argentina, Chile, Peru), leading the formation and growth of Diageo’s operations in the region. He started his career at ALSTOM Transport as an Engineer, in France and Latin America.

Jaime holds an MBA and is an accredited CPA.

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DAN CLARK

GROUP ACCOUNT DIRECTOR

DAN CLARK

GROUP ACCOUNT DIRECTOR

Dan started in the mailroom at Young & Rubicam Toronto at the tender age of 17 and hasn’t looked back since.

He rose through the Canadian account service ranks at McCann and Publicis; launching Publicis’ Red Lion boutique agency after leading brand communications for clients such as Fiat Chrysler, ABInBev, WestJet, Air Miles, Kia Motors and the Ontario Government.

He then became business lead for Car and SUV communications at Blue Hive (now GTB), a bespoke WPP agency created for Ford.

 Most recently, Dan led a portfolio of 18 accounts (everything from Harley-Davidson to Commercial Insulation and Vapor Barriers) at Jan Kelley, a Canadian independent, as it doubled in size over a 3 year span.

Dan joined The Hallway in 2016. His two passions are his family (he is brutally outnumbered by his wife and 3 daughters) and the Toronto Maple Leafs Hockey Club (he exhibits blind devotion despite highly questionable results).

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KALLI MARSHALL

PR & SOCIAL DIRECTOR

KALLI MARSHALL

PR & SOCIAL DIRECTOR

Kalli has over thirteen years experience in Public Relations and Communications in both Australia and London. Her strategic counsel and creative ideas have seen her head up international campaigns for Toyota, Harley Davidson, Diageo, Dyson and Debenhams. 

Having previously led teams at Haystac and Leo Burnett, Kalli places huge emphasis on delivering strategy-led, fully integrated campaigns, streamlining efficiencies and creating consistent brand comms. With a channel agnostic approach to all comms, Kalli motivates her team to think beyond traditional PR parameters and create brand campaigns and experiences which truly influence audiences.

She joined The Hallway in 2017.

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